# Baruch AI > AI UGC video-ad generator. Add a product, pick an AI creator (or upload a real one), and Baruch AI writes a spoken script in your brand's voice, renders a lip-synced vertical video with Kling or Seedance through the Higgsfield API, and publishes it as an Instagram Reel, Facebook video or LinkedIn video — now or from a content calendar. Credit-based, no subscription. Self-hosted. Baruch AI is built for e-commerce brands, marketers and agencies who need fresh creator-style video ads every week without casting, filming or editing. ## What it does - Learns brand DNA from a single URL: voice, messaging, products, claims - Reusable creators: AI-generated from a persona (Higgsfield Soul) or uploaded photos, per business - Eight UGC formats: testimonial, unboxing, problem → solution, POV / day in the life, 3 reasons, before/after, founder story, quick demo - Spoken scripts with a hook in the first two seconds, 1–5 variants per brief, 19 languages - Script Studio: edit every line, change creator, length, aspect ratio and engine before rendering - Video engines via Higgsfield API: Kling 3.0 (3–15s), Kling 2.6 Pro (5/10s), Seedance 2.5 (4–30s); 9:16, 1:1, 16:9 - Lip-synced speech generated together with the video - Publishing to Instagram Reels, Facebook Page video and LinkedIn video; TikTok / YouTube Shorts via "Mark as published" - Content calendar: slots that write the script, render ahead of time and post on schedule; bulk AI planning - Multi-brand workspaces with their own creators, products, accounts, calendar and library - Admin panel: credit packs, payment gateways (Stripe, PayPal, Razorpay, Dodo), per-engine credit pricing, provider keys ## How it works 1. Add your product (imported from your website or entered manually) — or make a brand video. 2. Pick a creator and a format; AI writes the script. Edit it in the Studio. 3. Render the video, then download it or publish it to connected accounts — now or on a schedule. ## Pricing One credit balance covers scripts (1–10 credits per variant by text model), AI creators (flat, default 1) and video renders (seconds × the engine's credits-per-second rate, set by the platform admin). Failed renders are refunded. One-time packs, no subscription, no expiry. New accounts start with free credits. ## Third-party services - OpenRouter — script writing and brand analysis (Claude, GPT, Gemini) - Higgsfield API — video rendering (Kling, Seedance) and creator portraits (Soul); pay-per-use on the operator's account - UploadThing — storage for videos, portraits and product photos - Meta Graph API and LinkedIn API — publishing ## Links - Home: / - About: /about - Pricing: /#pricing - FAQ: /#faq - Contact: /contact - Privacy: /privacy - Terms: /terms